Wednesday, April 9, 2008

WalMart people are crazy

First watch this video





How about this for a business model:
  1. Video tape Walmart getting crunk at a manager's get-away
  2. Try and sell tapes back to Walmart
  3. In the case that Walmart won't buy; make fun of them on MSNBC
  4. Use the puplicity to launch opporation: Walmart footage rental
For years a small Kansas based video-taping service, Flagler, were contracted by Walmart to record their executive confrences. The firm's representative said that there is "priceless footage of Sam Walton speaking on the business stratagies. " One must wonder if the footage of Sam Walton is priceless what does that make the footage of the Managerial Drag Show?!?

Well here are the prices:
Internal use, non-exclusive - $300/minute
Exclusive use broadcast for 6 months - $7500
Non-exclusive 6 months: 1500/minute

What I enjoy least about this whole shananagan is the fact that a man in Jeans and a Black polo, with scruffy stubble and a half grown mullet can end up on national television... but thats another story.

1 comment:

Vicki said...

An interesting decision. Discuss the decision criteria. Discuss the criteria that Walmart might have had to create this library of videos in the first place. How might you model this?